Services/Technical SEO
Service

Technical SEO

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Audit and fix the technical infrastructure that determines whether search engines can crawl, index and rank your site: Core Web Vitals, site architecture, structured data and more.

The scealy Acquisition System
Part of our integrated acquisition architecture: strategy, media, creative and data as one system.
Strategic overview

What this service actually does

Technical SEO is the foundation that all organic performance is built on. No amount of content or links overcomes a site that search engines can't properly crawl and index. We audit, prioritise and fix the technical issues that silently hold back rankings and organic traffic.

We treat technical SEO as engineering work, not a checklist. Crawl architecture, rendering, Core Web Vitals, structured data, indexation control and international SEO are all systems that interact, and all require engineering precision, not just plugin settings.

Areas of focus

What we actually work on

We conduct a full technical audit covering crawlability, indexation, page speed and Core Web Vitals, structured data implementation, mobile usability, internal link architecture, and canonical and hreflang configuration. Issues are triaged by revenue impact, not just severity.

Fixes are specified with developer-ready implementation briefs, so every technical recommendation can be handed directly to your engineering team with the context they need to implement it correctly. We validate every fix after deployment and monitor for regressions.

How we work

Our process, step by step

01

Crawl & Indexation Audit

Full site crawl analysis: identifying pages not being crawled, indexed incorrectly, or blocked from search engines, with root cause for each issue.

02

Performance & UX Signals

Core Web Vitals measurement across key page templates, speed waterfall analysis, and mobile usability review with specific fix recommendations.

03

Structured Data & Architecture

Schema.org implementation audit, canonical and hreflang review, internal link architecture analysis, and duplicate content identification.

04

Dev Briefs & Validation

Developer-ready implementation briefs for all priority fixes, followed by post-implementation validation and ongoing regression monitoring.

"We'd had three different SEO agencies tell us we had technical issues but never explain what to actually fix or why it mattered. scealy delivered a prioritised fix list with developer briefs for each item. Our engineering team implemented them in two sprints. Organic traffic lifted 34% within 10 weeks."
B
Ben T.
CTO, E-commerce Platform, €15M revenue
What you get

Key deliverables

Every engagement includes a defined scope with concrete outputs, not vague ongoing "management" with no deliverable accountability.

Full technical SEO audit (crawlability, indexation, speed, structured data)
Core Web Vitals analysis and fix specifications
Crawl architecture and internal link recommendations
Structured data implementation (Schema.org)
Canonical and hreflang configuration review
Developer-ready implementation briefs for all findings
Post-fix validation and regression monitoring
Capabilities covered
Technical AuditCore Web VitalsStructured DataSite ArchitectureCrawl OptimisationInternational SEO
FAQ

Common questions

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Ready to start with Technical SEO?

Book a free strategy call. We'll scope the engagement, define expected outcomes, and tell you honestly if it's the right fit.

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